Podcast #21: Steven Spatz, BookBaby

Learn about BookBaby for a la carte and end-to-end publishing services plus high-quality printing.

November 28, 2018 Steven Spatz of BookBaby is on the Author Friendly Podcast

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About this episode

Steven Spatz is President of BookBaby. He is also a published writer and marketer. In this episode, you'll learn about BookBaby's a la carte self-publishing services and their complete do-it-for-you packages. You earn 100% royalty on net sales because you pay for their services and the fees are reasonable. They take nothing from sales, and set a 55% trade discount with the returns program the bookstores require instead of the minimum 30% that the online retailers expect.

BookBaby offers beautiful in-house printing on the latest equipment. We discuss how printing is done and why the self-publishing industry is plagued with variance in print quality. You'll find out how they solved that problem, too. (It's complicated and has to do with humidity and electricity.)

You'll learn about paper quality, trim sizes and all things printing. And though they print a lot of plain text books like novels and business books, they are printing more full-color children’s books, cookbooks, travel books, and textbooks than ever.

We also delve into ebook creation and how fixed-layout ebook creation differs for the Apple and Kindle devices. They don't design for the Kindle Fire. Find out why.

BookBaby offers a book sales site with their BookShop service for authors who distribute with them, which guarantees no delays even with worldwide holiday printing backups. 


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Carla King

Carla King is a travel and technology writer turned author and self-publishing expert. She started self-publishing in 1995 and founded the Self-Pub Boot Camp series of educational books, workshops, and online courses in 2010. She runs the self-publishing and technology track at the San Francisco Writers Conference and a series of online courses at www.selfpubbootcampcourses.com.