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Apple today named a Smashwords title as its Book of the Week for its US and Canada iBookstores. The title is Heller, a series-starter for Australian mystery and detective writer, JD Nixon. Apple concluded a similar promotion in Australia and New Zealand last week which caused all her priced titles to catapult to the top of their mystery and detective category in Australia. Smashwords founder Mark Coker blogged about it here. As you may know, Smashwords is becoming increasingly involved in the merchandising of its titles at Smashwords retailers. Given our unique vantage point as a distributor to multiple retailers, we’re able to spot books that are breaking out, and we’re able share this information with our retail partners to help inform their merchandising decisions. Read more about it on Smashwords.

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